Premium CTV Inventory

Premium Connected TV Inventory, Without the Runaround

Finding quality Connected TV inventory shouldn't mean dozens of publisher conversations. We help agencies, brands, and media buyers discover premium streaming advertising opportunities across entertainment, news, lifestyle, and more — matched to your campaign requirements.

Request a PMP Deal

What's Included

Premium CTV opportunities can include

  • Streaming inventory across entertainment, news, and lifestyle content
  • National and geo-targeted campaign configurations
  • Curated PMP deals and programmatic guaranteed options
  • Premium FAST channel inventory
  • Audience-aligned packages built around your targeting
  • Activation in the DSP you already use

How to Buy

What we need to get started

Audience and geography

Who you need to reach, where, and any regions you cannot buy in.

Content environment

Categories you want — entertainment, news, lifestyle, sports — and categories to avoid.

Budget and timeline

Monthly budget range and how soon you need to be live in market.

DSP and measurement

Your buying platform and any verification vendors that must be in the tag.

What 'premium' actually means in CTV

Evaluate premium inventory by its named apps or channels, professional content, ad format, and verification support. Confirm skippability, device mix, and exclusions for each package; the word premium alone does not establish brand safety.

Ask how the seller sources inventory and what placement reporting is available. Curated deals may define a narrower environment than an open auction, but do not assume direct publisher access or greater transparency without evidence.

Start with one campaign brief

The streaming landscape is fragmented across hundreds of apps, channels, and platforms. Instead of sourcing inventory one publisher at a time, tell us what your campaign needs once — audience, geography, budget, timeline — and we assess relevant opportunities. Availability, supported DSPs, targeting, and measurement must be confirmed per package.

Flexible ways to buy

Depending on your campaign, opportunities may be available as curated PMP deals, programmatic guaranteed reservations, or custom packages built around your audience and content requirements. We'll help you understand which structure fits your goals before you commit.

Questions

Frequently asked questions

What is premium CTV inventory in advertising?

Look for clearly identified professional streaming content, suitable ad formats, and documented quality controls. Ask which apps, channels, or categories are included, how brand-safety exclusions work, and what can actually be verified.

Where can I buy premium CTV inventory without walled gardens?

Much of it is available through programmatic paths — curated PMPs, programmatic guaranteed, and open exchange supply — activated in the DSP you already use. Some inventory sits behind direct relationships or platform-specific arrangements, which is why requirements-first sourcing beats working through one channel at a time.

Can smaller brands access premium CTV inventory?

Eligibility depends on the seller, deal terms, and campaign requirements. Share your budget and flight dates, then confirm any spend or volume commitment for the specific opportunity. No universal minimum or access guarantee is implied.

How is premium CTV inventory delivered and measured?

Delivery method varies by seller — server-side insertion and client-side insertion behave differently — and verification support is not universal across streaming supply. Confirm both for the specific package before launch rather than assuming your usual vendors will work everywhere.

Tell us what your campaign needs.

Share your DSP, budget, and targeting requirements — we'll help connect you with relevant opportunities.